.webp)
A CREtech Session with Emiel Bril
In real estate, there’s a hidden economy most people never see: the $500B spent each year on vendors who keep buildings running. And despite its size, much of that spend still moves through emails, spreadsheets, and manual workflows.
We hit the road to CREtech New York, where Emiel Bril, CEO of VendorPM, took the stage to share a perspective shaped by years inside the industry. His message was clear: while technology continues to evolve procurement, its real value lies in strengthening the relationships that make property management work. The session explored why VendorPM was created, what the industry needs most right now, and why trust remains essential—even in an increasingly algorithm-driven world.
Emiel and his co-founder started as vendors themselves at 14, eventually working alongside property managers across asset classes. That’s where they learned the truth:
This is why VendorPM didn’t stay a simple marketplace.
It evolved into a Vendor Lifecycle Management (VLM) platform built around the relationship between vendors and building managers — not in place of it.
VendorPM’s VLM platform unifies three critical workflows:
Automating COIs, W9s, licenses, safety docs, and compliance — reducing risk without burdening site teams.
Turning email-based RFPs into efficient, transparent, repeatable events that consistently drive 5–6% below-budget pricing.
A single system of record connecting onboarding, bidding, and performance in one end-to-end workflow.
This isn’t about replacing human judgment. It’s about removing the administrative weight that holds it back.
Emiel shared a glimpse into the near future: an agentic procurement experience where AI builds RFPs, analyzes bids, updates scopes, answers vendor questions, and benchmarks pricing — all automatically.
But the key is this:
VendorPM was built by people who grew up inside property management’s vendor ecosystem.
We know the workflows, the pressure, the compliance requirements — and most importantly, the relationships that make real estate run.
Modernize the way property managers and vendors work together
Eliminate the busywork around them.
.png)
.png)
.png)
